ARUNASUN ("ARUNASUN", "we", "us" or "our") respects your privacy and is committed to handling personal information responsibly, transparently and securely. This Privacy Policy explains how information may be collected, used, stored, shared and otherwise processed when you visit the ARUNASUN website, use our calculators or guidance tools, submit an enquiry, communicate with us, or request assistance in relation to a financial product.
By using the website or voluntarily providing information to ARUNASUN, you acknowledge the practices described in this Privacy Policy. Where applicable law requires consent for a particular use of personal data, that use will be based on the consent or other lawful basis applicable to the relevant activity.
Important at a Glance
• Submitting an enquiry is not the same as submitting a formal loan application or receiving a loan approval.
• ARUNASUN may use your information to respond to your enquiry and, where you choose to proceed, may share relevant information with appropriate financial institutions or authorised service providers in accordance with applicable consent requirements.
• ARUNASUN does not ask for OTPs, UPI PINs, ATM PINs, card PINs, CVV numbers or internet-banking passwords through ordinary enquiry forms or support conversations.
• Personal information is not sold as a standalone commodity.
1. About ARUNASUN
ARUNASUN is a financial-services assistance and facilitation platform that helps individuals, professionals and businesses understand and explore financing options. ARUNASUN may assist with product information, preliminary eligibility considerations, EMI planning, documentation guidance, enquiry handling and coordination with relevant banks, non-banking financial companies (NBFCs), housing finance companies or other eligible financial institutions. Unless expressly stated otherwise in a specific transaction, ARUNASUN does not itself sanction or disburse loans. Final credit decisions, pricing and lending terms are determined by the relevant lender.
2. Information We May Collect
The information collected depends on how you use the website and the service you request. We may collect information you provide directly, information generated through your use of the website, and information received from service providers or financial partners where permitted by law.
- Identity and contact information, such as name, mobile number, email address, city and postal address.
- Profile information, such as age or date of birth, occupation, employment type, employer, profession or business details.
- Financial-requirement information, such as the type of loan or financing sought, approximate amount, purpose, income range, business turnover, existing obligations and preferred tenure.
- Supporting information or documents voluntarily provided for an enquiry, including income, bank, business, professional or property-related documents where relevant.
- Communication records, including messages, enquiry details and customer-support interactions.
- Technical and usage information, such as IP address, browser type, device information, pages viewed, referral source, approximate location derived from technical data, cookies and similar website technologies.
- Consent, preference and opt-out records relating to enquiries, communications and data processing.
ARUNASUN does not require users to provide OTPs, UPI PINs, ATM PINs, card PINs, CVV numbers, internet-banking passwords or similar authentication credentials through ordinary website enquiry forms or support conversations.
3. How We Collect Information
- Directly from you when you complete a form, request a callback, use an enquiry flow, upload or provide a document, or contact us by phone, email, WhatsApp or another authorised channel.
- Automatically through cookies, analytics, security logs and similar technologies when you use the website.
- From a bank, NBFC, financial institution or authorised service provider when it is necessary to support a service you requested and the sharing is permitted by applicable law and the relevant consent or contractual arrangement.
- From lawful public or verification sources where reasonably necessary for fraud prevention, verification or compliance.
4. How We Use Personal Information
- To understand and respond to your financing requirement.
- To provide product information, preliminary guidance, eligibility information, EMI illustrations and documentation assistance.
- To contact you about an enquiry, callback request, application-related assistance or service update.
- To identify relevant financing pathways and, where you choose to proceed, facilitate communication with appropriate financial institutions or authorised partners.
- To support document collection, verification, fraud prevention, customer support and complaint handling.
- To operate, secure, troubleshoot and improve the website, forms, calculators and user experience.
- To maintain records, manage consent and communications, and comply with legal, regulatory, contractual, audit or dispute-resolution requirements.
- To send service-related or promotional communications where permitted by law and consistent with the preferences or consent you have provided.
6. Consent and Communication Preferences
When you voluntarily submit an enquiry or request contact, you authorise ARUNASUN to use the contact information you provide to respond to that request. Where the journey requires sharing information with a relevant lender or financial partner, ARUNASUN will rely on the consent, instruction or other lawful basis applicable to that step.
Service communications may be sent by telephone, SMS, email, WhatsApp or other appropriate channels. You may request that promotional communications stop by using any available unsubscribe or opt-out method or by contacting ARUNASUN. Stopping promotional communications does not prevent essential service, security, complaint or transaction-related communications.
7. Credit Information and Verification
Where a financing journey requires a credit bureau check, KYC verification, financial-document review or another verification activity, such activity will be carried out only through a process permitted by applicable law and the relevant lender or authorised service provider. ARUNASUN does not represent that a particular credit score, document set or preliminary eligibility result guarantees approval.
9. Data Minimisation, Storage and Retention
ARUNASUN aims to collect information that is reasonably necessary for the purpose for which it is requested. Personal information is retained only for as long as reasonably necessary to handle the enquiry or service, maintain appropriate business and consent records, prevent fraud, resolve complaints or disputes, and meet applicable legal, contractual, regulatory or audit requirements.
When information is no longer required for an applicable purpose, it may be securely deleted, anonymised or otherwise disposed of in accordance with reasonable internal practices and applicable law.
10. Data Security
ARUNASUN uses reasonable administrative, technical and organisational safeguards designed to reduce the risk of unauthorised access, disclosure, alteration, misuse or loss of personal information. These measures may include access controls, secure transmission, authentication, system monitoring and restricted access based on operational need.
No internet transmission or electronic-storage system can be guaranteed to be completely secure. Users should protect their devices, accounts and authentication credentials and should immediately report suspicious communications claiming to be from ARUNASUN.
11. Your Privacy Choices and Rights
Subject to applicable law and the relevant stage of implementation of Indian data-protection requirements, you may request access to information about the personal data being processed, correction or updating of inaccurate information, erasure where legally available, withdrawal of consent where processing depends on consent, or review of a privacy-related grievance.
A request may be subject to reasonable identity verification and may be limited where retention or processing is required by law, for fraud prevention, for establishment or defence of legal claims, for regulatory obligations, or for another lawful purpose.
12. Children
ARUNASUN's loan-enquiry and financial-assistance services are intended for adults who are legally capable of entering into financial arrangements. We do not knowingly solicit loan enquiries from children. If we become aware that a child's personal data has been submitted inappropriately, we will take reasonable steps consistent with applicable law.
13. Third-Party Websites and Services
The website may contain links to independent banks, NBFCs, payment providers, communication services, social platforms or other third-party websites. ARUNASUN does not control the privacy, security or content practices of those independent services. Users should review the applicable third-party privacy notice before providing information directly to a third party.
14. Changes to This Privacy Policy
This Privacy Policy may be updated to reflect changes in ARUNASUN's services, technology, data practices or applicable law. The current version will be published on this page with the revised 'Last Updated' date. Where appropriate, material changes may also be communicated through an additional notice.
15. Privacy and Grievance Contact
For privacy requests, consent-related requests, complaints or questions about this Privacy Policy, contact:
- Grievance and Privacy Desk: ARUNASUN
- Email: wecare@arunasun.com
- Phone: +91 88404 20331
- Office: B-02, D-216, Hyperfocus Business Solution, Sector 63, Noida, Uttar Pradesh 201301
ARUNASUN will review legitimate requests and grievances in accordance with applicable law and its internal complaint-handling process.